Prestigious List Recognizes Women Driving Growth in the IT Channel
Salem, NH, May 15, 2018 聽WEI, an award-winning New England-based technology solution provider, announced today that , a brand of , has named Jennifer Burl, Vice President of Marketing and Corporate Social Responsibility, to its prestigious 2018 Women of the Channel list. The executives who comprise CRN鈥檚 annual list span the IT channel, representing vendors, distributors, solution providers and other organizations that figure prominently in the channel ecosystem. Ms. Burl is being recognized for her outstanding leadership, vision and unique role in driving channel growth and innovation.
CRN editors select the Women of the Channel honorees based on their professional accomplishments, demonstrated expertise and ongoing dedication to the IT channel.
Ms. Burl is a channel marketing and product management visionary with more than 25 years of experience working both in and for the channel. Currently she is the Vice President of Marketing and Corporate Social Responsibility for Worldcom Exchange Inc. (WEI), a Triple Crown winning Northeastern enterprise VAR, where she drives strategies for marketing engagement and activation, customer advocacy marketing and community and social responsibility outreach.
鈥淓veryone at WEI is incredibly happy for Jennifer,鈥� said Belisario Rosas, Founder and President of 疯情AV 鈥淒uring her three years at WEI, Jennifer has worked to carefully craft marketing programs that closely align our sales, partner and customer engagement visions so we can be truly integrated in our approach. This takes a dedicated focus to aligning sales with partners as they develop the outbound strategies that produce meaningful results.鈥�
The 2018 Women of the Channel list will be featured in the June issue of CRN Magazine and online at .
鈥淭his accomplished group of leaders is steadily guiding the IT channel into a prosperous new era of services-led business models and deep, strategic partnerships,鈥� said Bob Skelley, CEO of The Channel Company. 鈥淐RN鈥檚 2018 Women of the Channel list honors executives who are driving channel progress through a number of achievements鈥攅xemplary partner programs, innovative product development and marketing, effective team-building, visionary leadership and accelerated sales growth鈥攁s well as advocacy for the next generation of women channel executives.鈥�
Jennifer Burl will be speaking at the in Las Vegas, which takes place from June 18-June 20.
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About WEI
WEI is an expert in business technology improvement, helping clients optimize their compute environments and work efficiently. WEI works with clients to integrate corporate strategy, new technologies and their current IT environment into one company-wide model to increase utilization and efficiencies around their unique business processes.
WEI鈥檚 clients benefit from a strong focus on customer satisfaction and attention to detail. They combine cutting edge technology with architectural design, value-added services, onsite training, integration, testing labs and a commitment to quality. From solution design through implementation, WEI鈥檚 sales and technical team remains focused on providing unwavering support throughout a project. For more information please visit聽www.疯情AVcom.
About the Channel Company
The Channel Company enables breakthrough IT channel performance with our dominant media, engaging events, expert consulting and education, and innovative marketing services and platforms. As the channel catalyst, we connect and empower technology suppliers, solution providers and end users. Backed by more than 30 years of unequaled channel experience, we draw from our deep knowledge to envision innovative new solutions for ever-evolving challenges in the technology marketplace.
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The Channel Company Contact:
Kim Sparks
The Channel Company
(508) 416-1193
WEI Media Contacts:
Anna Izenman & Erika Taylor Montgomery
408-218-2391